Digital 2021: Switzerland
You’ll find our complete #Digital2021 report for Switzerland in the SlideShare embed above (click here if that’s not working for you).
This report contains all the latest internet stats, mobile stats, and social media stats for Switzerland, but read on below for essential insights into digital use in Switzerland in 2021.
Switzerland’s population
Switzerland had a population of 8.69 million in January 2021.
Switzerland’s population increased by 62 thousand (+0.7%) between January 2020 and January 2021.
50.4% of Switzerland’s population is female, while 49.6% of its population is male [note: the United Nations does not publish data for genders other than ‘female’ and ‘male’].
74.0% of Switzerland’s population lives in urban centres, while 26.0% lives in rural areas.
Internet users in Switzerland
There were 8.42 million internet users in Switzerland in January 2021.
The number of internet users in Switzerland increased by 146 thousand (+1.8%) between 2020 and 2021.
Internet penetration in Switzerland stood at 97.0% in January 2021.
Note: we no longer include data sourced from social media platforms in our internet user numbers, so the numbers shown above and in our complete Digital 2021 reports are not comparable with numbers published in our reports from previous years.
Social media statistics for Switzerland
There were 7.10 million social media users in Switzerland in January 2021.
The number of social media users in Switzerland increased by 840 thousand (+13%) between 2020 and 2021.
The number of social media users in Switzerland was equivalent to 81.8% of the total population in January 2021.
Note: Figures for social media users shown here and in our complete Digital 2021 reports may not equate to unique individuals. We have also included new sources in this year’s social media figures, so numbers shown here and in our Digital 2021 reports will not be comparable with numbers published in our previous reports.
Mobile connections in Switzerland
There were 10.42 million mobile connections in Switzerland in January 2021.
The number of mobile connections in Switzerland decreased by 62 thousand (-0.6%) between January 2020 and January 2021.
The number of mobile connections in Switzerland in January 2021 was equivalent to 120.0% of the total population.
Note: many people have more than one mobile connection, so figures for mobile connections may exceed 100% of the total population.
Additional resources
Still need more data? Here are a few suggestions:
Click here to see all of our published reports for Switzerland.
Explore all of our reports for countries across Western Europe.
Click here to browse our complete library of published reports.
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